Welcome to the New Media. Like cinema once earned its place as the seventh art, the rise of digital technology has given birth to an eighth — the interactive medium. It’s the only art form whose frame responds to its audience, whose essence lies in dialogue rather than monologue. Here, participation becomes brushstroke: from videogames and interactive installations to converting landing pages, this evolving language transforms spectators into collaborators. It is not merely about what is shown, but about what happens when you interact — a frontier where presence itself becomes part of the composition.
I move within that frontier as a creative strategist and polymath designer — building bridges between aesthetics, systems, and story. Whether designing interaction models or narrative structures, my pursuit is always synthesis — the synergy between logic and emotion, strategy and spontaneity. My work grows at the intersection of art and algorithm, guided as much by the strategic clarity of Sun Tzu as by the intuitions of Jaron Lanier.
This website gathers the many fragments of that journey: my blogs, game jams, podcasts, books, interfaces, videos, and songs. Once dispersed across platforms, they now converge here as a single panorama — a living archive meant to be both personal and referential. Think of it as an atlas of experiments, each piece reflecting a moment in my ongoing exploration of the New Media.